Freckle

Established in 2020 by CEO Nathan Merzvinskis and based in Massachusetts, US, Upbound. ai, Inc. , doing business as Freckle provides lead enrichment, list cleanup, and research templates for outbound campaigns. In December 2024, Freckle raised USD 1.

9 million in pre-seed funding led by investor Asymmetric Capital Partners, with participation from other investors Brenteca Investments, Mintaka Ventures, CoVentures, and Polaris Capital. Freckle offers data enrichment, research, and data clean-up services for B2B companies. The core product offerings enhance outbound marketing campaigns through user-friendly templates and AI automation, allowing non-technical users to improve lead lists and other go-to-market (GTM) data sources. The platform enables users to streamline their outbound marketing efforts by facilitating interactions to increase conversion rates.

The end users of Freckle's products typically include sales leaders, growth teams, marketing teams, and talent acquisition professionals across various industries. The company serves a diverse clientele, including startups and established businesses, particularly in North America and Europe, where demand for accessible GTM solutions is prevalent. The company generates revenue through its subscription plan, which costs USD 99 per month for pro. The company will use the December 2024 funding to accelerate product development, including launching new features like table templates, meta-prompting, and lookalike lists, while expanding its platform’s data enrichment capabilities.