CarLabs

CarLabs offers innovative solutions for the automotive industry, enhancing customer interactions through a sophisticated AI-powered platform that streamlines the customer lifecycle from inquiry to service appointments. CarLabs, headquartered in Calabasas, US, was founded in 2015 and specializes in AI-driven solutions tailored for the automotive sector. The company was acquired by Impel in November 2022 to bolster product development and innovation efforts. Martin Schmitt, who also serves as CEO, leads the company alongside Uzi Eliahou.

Since its inception, CarLabs has completed 4 deals, raising a total of USD 4. 60 mn, with the latest funding round occurring in November 2022. CarLabs provides a comprehensive AI-powered Customer Lifecycle Management platform designed specifically for the automotive industry. This platform includes products such as Sales AI Copilot, Service AI, and Marketing AI, enabling auto retailers to offer streamlined customer experiences.

The range of solutions facilitates vehicle inquiries, service appointment scheduling, and vehicle sales or trade-ins. The clientele comprises automotive dealers of various sizes across multiple regions, including the United States, UK, Ireland, Mexico, Spain, Brazil, Australia, and the Middle East. CarLabs utilizes a subscription-based revenue model, allowing clients to access its suite of AI-powered solutions. These subscriptions are structured to support both B2B partnerships and direct-to-consumer services, often part of multi-year agreements.

The company’s technologies aim to enhance customer engagement and operational efficiency, which contribute to increased showroom appointments and improved service drive engagement for automotive retailers. Looking ahead, CarLabs aims to expand its product offerings and enhance its market presence. The recent acquisition by Impel in November 2022 is expected to support the development of new products and innovations. As part of its growth strategy, CarLabs plans to enter new geographic markets, although specific regions and timelines are not disclosed.

The funding raised will facilitate these initiatives, particularly in product development to strengthen its competitive edge.